Services — McCoy Marketing

At Signazon, I helped organize our content calendar, editing and research efforts for top publication articles like Entrepreneur, AdWeek, Bplans, Graphic Design Blender, and more.
Additionally, I developed a new content calendar process at the American Bureau of Shipping that doubled digital marketing productivity.
Did you know I’m an award-winning copywriter? My “way with the pen” and identifying significant industry-focused award opportunities resulted in a 3X increase in award wins at Bottle Rocket.
Additionally, while with TMGA, I managed and wrote B2B marketing programs, including sales collateral, email, social, events, and outbound sales.
While working for Social Factor, I produced various types of content such as POVs, articles, case studies, decks, blogs, guides, emails, one-pagers, and more to ensure consistent brand tone and mission alignment.

Coming Soon
At multiple companies, such as TMGA, Wood Mackenzie, and Bottle Rocket, I introduced and maintained management initiatives. At the American Bureau of Shipping, that project management system doubled digital marketing productivity.

As a published writer, I understand the importance of refining your work while staying true to your voice. I meticulously tackle grammar, spelling, tone, style, and flow, transforming your piece into a polished gem. With my expertise, your content will shine, captivating your audience and aligning perfectly with your target market.
Per-word rate: $.02
Picture me as your meticulous text inspector. I specialize in refining grammar, spelling, punctuation, capitalization, and formatting. I'm not just about words – I also organize headers, page numbers, charts, and tables. Let's collaborate to ensure your work shines.
Per-word rate: $.015
Beyond the editing process, I can also craft compelling narratives that captivate audiences and deliver impactful messages. With a keen understanding of audience engagement, I seamlessly blend creativity with strategy to shape resonating content. From brainstorming initial concepts to polishing the final draft, my expertise covers the entire spectrum of content development.
Rate to be discussed

At Bottle Rocket, I contributed to lead generation campaigns, design and production of sales collateral, website, email content, and social media marketing, resulting in a 33% increase in conversion rate and 15% annual growth of qualified inbound leads.
At the American Bureau of Shipping, I analyzed the best social media practices that increased engagement with our targets by 70% and developed a new content calendar process that doubled digital marketing productivity.
Similarly, my time at Social Factor allowed me to collaborate with internal and external stakeholders, including renowned brands like Toyota, LinkedIn, YouTube, Smith + Nephew, Cracker Barrel, PetSmart, and Fender, to identify their needs and deliver practical social media strategy recommendations.
During my time with TMGA, I managed our B2B marketing program that included all digital marketing efforts: social media, email marketing, website development, and more. This involved maintaining communication with key stakeholders and partners to ensure consistent brand messaging and meeting strict campaign deadlines.
I also helped launch a new company website with updated branding and streamlined navigation to reflect new business offerings.

I introduced a project management system at the American Bureau of Shipping that doubled digital marketing productivity.
Managed projects under multiple systems and tools for ABS, TMGA, Wood Mackenzie, Bottle Rocket, and more!
While with TMGA, I directed mobile thought leadership events at E3, SXSW, Mobile World Congress, and partnership events with Google.
Additionally, I helped Bottle Rocket identify, plan, and execute Bottle Rocket’s participation in events, including Bottle Rocket-hosted, partner-hosted, and industry-wide events like Mobile World Congress and SXSW.